Board & Strategic Advisor | AI & Agentic Transformation
I advise boards, founders and leadership teams at the intersection of AI, advertising and technology. I bring 20 years of experience at Microsoft, combined with hands-on work in AI and agentic systems, to help businesses understand what is changing, identify what matters commercially and decide where to act.
Julia Dubois
Senior commercial leadership across technology, advertising and international markets.
Experience shaped by
AI, Growth & Transformation
01 / Startups & Growth
You have a promising product but need a clearer path to market, monetization and growth. I help founders sharpen their positioning and make the commercial decisions needed to scale.
Founder Advisory · Growth & Monetization Reviews · Go-to-Market Support
02 / Business Transformation
AI is changing your industry, but where should you focus? I help leadership teams identify relevant opportunities, prioritize investments and define a practical strategic direction.
Leadership Sessions · Assessment & Prioritization · Ongoing Advisory
03 / Leadership & Teams
Your teams are exploring AI, but need to turn curiosity into practical application. I help them understand the technology, identify relevant use cases and build confidence using it at work.
English | Español | Português
Executive Sessions · Team Workshops · Customized Corporate Training
Let's talk about what is changing and where you should focus.
Board Advisory
After a career leading sales, strategy, partnerships and transformation across technology and advertising, I bring that operator perspective into the boardroom. I help boards and CEOs ask sharper questions, evaluate strategic tradeoffs and make better decisions around growth, monetization, go-to-market and market change.
Evaluating where sustainable growth should come from and which strategic bets deserve investment.
Assessing revenue models, pricing, partnerships and the quality of growth.
Connecting market opportunity, customer value and commercial execution.
Understanding how AI and agentic systems may change customers, competition and business models.
Selected Engagements
AI Startup Advisory
EvidentlyAEO“Julia brings a strong commercial perspective to the challenges of building and scaling an AI startup. She has helped us sharpen our positioning, think through our go-to-market strategy, and identify opportunities for growth.”
Vikas Malik, CEO & Founder, EvidentlyAEO
AI & Agentic Transformation
“Julia combines deep AdTech experience with a strong understanding of AI and agentic advertising. Her strategic perspective has helped us challenge assumptions, identify opportunities, and navigate an evolving advertising landscape with greater clarity and confidence.”
Agustin Nolte, Co-Founder, Strike Media
AI Training
“Julia has a great ability to make AI accessible and relevant to business teams. Her training helped us connect emerging AI capabilities with practical applications in our work. She brings real business experience to the conversation.”
Carolina Mandil, eGLOW CEO & Founder
AI & Agentic Credentials
2025
AI Strategy and Leadership Program: Thriving in the New World of AI
01 / Strategy & Leadership
2026
Applied Agentic AI for Organizational Transformation
02 / Organizational Transformation
2026
AdCP Practitioner
Hands-on practitioner work building an AdCP seller agent using emerging agentic advertising infrastructure.
03 / Advertising Innovation
About Julia
Julia Dubois is a senior commercial and technology executive with two decades at Microsoft and experience across Mastercard, AppNexus/Xandr and NCR. Her career has focused on commercial leadership, growth, partnerships and business transformation across technology, advertising and international markets.
Today she advises boards, founders and leadership teams navigating growth, monetization and AI-driven change, combining senior operator experience with current hands-on work in AI and agentic systems.
Commercial Strategy + AI
Advertising + Agentic Transformation
U.S. + International Perspective
Strategic Judgment + Hands-On AI Fluency
“The value of an advisor isn't having all the answers. It's helping leadership teams ask better questions, recognize what is changing, and make better decisions.”
Julia Dubois
Board & Strategic Advisor
Contact
If you're evaluating how AI is changing your business, building an AI or AdTech company, navigating a growth or monetization decision, or looking for practical AI training for your team, let's start a conversation.
julia@julidubois.comFor boards, CEOs and leadership teams navigating AI-driven change, growth and monetization.
For AI, AdTech and marketing technology founders building and scaling emerging businesses.
Practical AI sessions and workshops for leadership teams, available in English, Spanish and Portuguese.
